The pleasure and peril of AI and the future of creativity
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The pleasure and peril of AI and the future of creativity 〰️
THE GRAIN Speaker Series
Advertising vs. AI:
How to be authentic now
A landmark panel discussion and networking event for industry experts, innovators and the AI-curious
Advertising always strives for authenticity, but can AI generate something real?
On Wednesday November 12, host Ronit Novak and a panel of creative leaders spoke to a sold-out audience about how AI is reshaping the advertising industry and the ongoing quest for audience trust.
The lively conversation was followed by a provocative Q+A and a reception that kept the ideas flowing and sparked impactful new connections and opportunities.
The Panelists
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Ronit Novak
Panel Moderator,
THE GRAIN -

Mooren Bofill
Partner and Chief Creative Officer, ONE23WEST.
Board Member RGD and ADCC Awards -

Dré Labre
Founder,
The Department of Never Been Done Before -

Ian Mackenzie
Co-founder and Chief Creative Officer, Memory Creative
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Iran Reyes
Senior Vice President of Engineering, Global. Monks
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Hiep Vu
AI Director;
AI Specialist,
Zulu Alpha Kilo
Our Sponsors
THE GRAIN is proud to partner with Westside Studio as the location sponsor for ADVERTISING vs. AI: How to be authentic now
A cornerstone of Toronto’s creative advertising community, Westside
Studio is the city’s longest-running production space, blending
decades of experience with a future-focused approach. Westside
combines a diverse roster of celebrated directors and photographers
with world class production support.
PhotoboothTO has partnered with THE GRAIN to bring Sketchbot to ADVERTISING vs. AI: How to be authentic now.
Built with cutting-edge technology and trained on thousands of artist-drawn sketches, Sketchbot replicates a hand-drawn look with incredible accuracy. It’s a wonderful mesh of AI and robotics. Free for all attendees to create and take home.
About THE GRAIN
Speaker Series
THE GRAIN Speaker Series will continue with more thought-provoking panels, focusing on AI’s impact on creative industries.
Upcoming events in this series include:
Film vs. AI
Music vs. AI
Education vs. AI
Journalism vs. AI
Photography vs. AI
Art vs. AI
Design vs. AI
…and more!
If creativity is being transformed by technology, THE GRAIN will be there to talk about it.

